Author Archives: danbement

Improve email sender reputation and boost deliverability for your campaigns

Your email sender reputation reflects your company’s professional reputation. If customers find you easy to work with, you’ll succeed and build a good name for yourself. However, if you cause problems for them, you’ll likely ruin your credibility and, ultimately, your business. The same is true for your sender reputation, which is based on your […] Source: Getresponse

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The Psychology Behind Email Language

You expect remarkable results from your email marketing campaigns. For that, you need targets to open, read, and respond to your emails. Two problems: Modern users are selective about the information they get online, and they can smell a blatant marketing message a mile away. How do you grab their attention and persuade them to […] Source: Getresponse

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