Monthly Archives: June 2023

Essential guide to building an email marketing automation strategy

Email marketing is a highly effective way to generate leads and nurture prospects into customers. In fact, Nielsen’s Annual Marketing 2023 Report states that 50% of marketers perceive email as a highly effective channel. With the right tools and strategies, email marketing automation can help take your business to the next level. According to Mailmodo’s […] Source: Getresponse

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Improve email sender reputation and boost deliverability for your campaigns

Your email sender reputation reflects your company’s professional reputation. If customers find you easy to work with, you’ll succeed and build a good name for yourself. However, if you cause problems for them, you’ll likely ruin your credibility and, ultimately, your business. The same is true for your sender reputation, which is based on your […] Source: Getresponse

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The Psychology Behind Email Language

You expect remarkable results from your email marketing campaigns. For that, you need targets to open, read, and respond to your emails. Two problems: Modern users are selective about the information they get online, and they can smell a blatant marketing message a mile away. How do you grab their attention and persuade them to […] Source: Getresponse

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